Roku Unveils New Ad Formats, Data Partnerships
Among its latest innovations, Roku debuted a dedicated NBCUniversal destination for the Summer Olympics, home screen video ad placements, advertiser showrooms and a new partnership with The Trade Desk.
See What P2PI Has in Store for Future Forward 2024
Retailers, CPG brands, solution providers and industry thought leaders will take the stage to explore data, AI, today's consumer and more at our annual conference, May 13-15 in Philadelphia.
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Coca-Cola Rewards Marvel Fans at Kroger with Disney+ Subscriptions
Coca-Cola Co. is promoting the release of a series of limited-edition packages depicting Marvel characters with a bulk-purchase incentive at Kroger.
Save Mart Bets on In-Store Retail Media
Marketing company Quad has expanded its partnership with the West Coast grocer to launch its in-store retail media network, including digital kiosks, endcaps and shelf screens.
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Pepsi's Morrisons Takeover Promotes Rebrand
Britvic wrapped the front of a London Morrisons store in March in a first-of-its-kind campaign to promote Pepsi’s new look.
The Power of Product Packaging: A Guide to Influencing Consumer Behavior
Abbott-Action's Michelle Conca provides a comprehensive look at how packaging shapes consumer behavior and shares strategies for leveraging its power effectively.
7-Eleven Japan Turns to AI Sensor to Improve In-Store Advertising
A new Sony solution equips retailers with AI-driven tools that evaluate the effectiveness of digital signage and help ensure better branded content is shown to shoppers.
More Toys R Us Shop-in-Shops Coming to the UK
WHP Global has signed a long-term license agreement to open 30 new branded experiences inside WHSmith stores this summer.
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Retail Media Unplugged Video Series
Tune in to our new video series, "Retail Media Unplugged," presented in partnership with Criteo.
Need Intel on the Retail Industry? Join us!
Featuring special retailer guests in each episode, join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.
Unlocking Commerce's Potential in a Multiverse of Me
In this Learning Lab educational course, Momentum’s Jen Olliges and Jason Alan Snyder discuss how the retail landscape is transforming and how AI is at the forefront of this evolution.
