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DTC Outdoor Gear Brand RTIC Rolls Out to Walmart
Premium direct-to-consumer brand RTIC Outdoors made its brick-and-mortar debut this spring by stocking some 55 drinkware and cooler SKUs at more than 3,800 Walmart stores.
GoPro's Merchandising Overhaul at Best Buy
Expanded and redesigned product displays have already rolled out to Best Buy’s camera experience shop stores, featuring twice the accessory space.
P2PI Announces 2024 Retail Media Awards Winners
We're proud to reveal the top 25 commerce marketers pioneering retail media through our second annual program.
Retail Media And The CPG Consumer
Dive into AdAdapted's survey of 1,000+ US shoppers, revealing how they engage with grocery retailers' digital platforms and retail media network (RMN) advertising.
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Eye-Catching In-Store Displays
Here's a sampling of unique displays and product merchandising that the editors at the Path to Purchase Institute have spotted so far in 2024.
Unlocking Retail Media Measurement
Here are some helpful tips to interpret, process and apply industry guidance.
The Mars Agency Becomes Mars United Commerce
The rebrand reflects the agency's transformation into an enterprise-wide solutions partner for the global commerce marketing industry.
The Impulse Buying Trend: Spontaneous Consumer Behavior Insights
Market research firm Provoke Insights assesses the allure of impulse buying in the U.S. in its biannual trends study, while also suggesting marketing strategies to target these shoppers.
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Industry News Briefs
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Retail Media Unplugged Video Series
Tune in to our new video series, "Retail Media Unplugged," presented in partnership with Criteo.
Need Intel on the Retail Industry? Join us!
Featuring special retailer guests in each episode, join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.
Unlocking Commerce's Potential in a Multiverse of Me
In this Learning Lab educational course, Momentum’s Jen Olliges and Jason Alan Snyder discuss how the retail landscape is transforming and how AI is at the forefront of this evolution.
